
Nudie Cohn built an impeccable reputation as one of the most sought after clothiers in Los Angeles... all on a few sparkly G-strings. Nudie the Rodeo Tailor tells the unbelievable story of Nudie and Bobbie Cohn and the legendary fashion legacy they created.
Nudie Cohn's first store (Nudie's for the Ladies, New York City) featured those famous and lavishly ornamented G-strings and stage costumes, and allowed him to build a reputation as a master tailor with a taste for the flashy. After a few years, Nudie turned his attention to making western clothing, and became the first person to incorporate rhinestones into cowboy dress. It was the $10,000 gold suit that Nudie made for Elvis Presley that rocketed Nudie to stardom and cemented his status in fashion history; Nudie would go on to design clothing for Dale Evans and Roy Rogers, Elton John, Gene Autry, John Wayne, John Lennon, Steve McQueen, Johnny Cash, Eric Clapton, and the rock groups America and the Flying Burrito Brothers. Nudie blurred the boundaries of fashion and cast a far-reaching influence over the clothing worn in country music, rock music, movies, and television.
Nudie the Rodeo Tailor, a book penned by his granddaughter Jamie and her writing partner Mary Cabrall, chronicles the life of the man who epitomizes the American Dream itself, with an amazing selection of photographs of suits, clothing, accessories, and of Nudie himself with the hundreds of clients and friends he made through the years. Nudie the Rodeo Tailor is the most comprehensive and handsome book on Nudie Cohn and his clothing ever created-a long overdue testament to his spirit and talent. --Nudie: The Rodeo Tailor